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SNPAD

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Project Description: SNPad

SNPad is a TV advertising platform designed to offer personalized video presentations from adservers, local entrepreneurs and businesses. The platform comprises two main applications: a smart TV app available on SMART-TV televisions and a mobile app that functions as a wallet and ad tracker for the SNPAD token.

Smart TV App The smart TV app, available for SmartTV, uses an AI-based model to detect when traditional TV commercials start. During these ad breaks, the app automatically switches to display video presentations from local advertisers and then returns to the original TV channel when the commercials end.

For users without SmartTVs, the platform can be accessed via a set-top box (STB). The STB functions similarly to the Smart TV app, offering AI-based detection of traditional TV commercials and switching to display video presentations from local advertisers during commercial breaks, before returning to the original channel when the commercials conclude.

Key features of the TV app include:

Personalized Video Ads: Displays video presentations tailored to the user’s preferences based on their profile from the mobile app. Seamless Switching: Automatically returns to the TV channel after the commercial breaks, creating an illusion of uninterrupted advertising. Interactivity via Remote: Allows users to interact with ads using their TV remote to request more details about a product or service. QR Code Mode: Enables users to scan a QR code to visit a website, download an app, book an appointment, or get coupons. Store Mode: Lets users directly order products such as food delivery or electronics from the ads.

Mobile App The mobile app complements the TV app by providing a crypto wallet strictly for SNPAD tokens and tracking ad viewing history. Key features include:

Wallet for SNPAD Tokens: Users can store and transfer SNPAD tokens between Layer 2 SNP and the Ethereum Mainnet. Ad History and New Ads: Tracks ads watched on the TV app and displays new ads tailored to the user’s profile. Referral Program: Users can earn a 10% commission on rewards collected by their referrals. Profile Customization: Users can complete and update their profiles within the mobile app, which influences the personalization of the video ads displayed on their TV. This feature ensures that the ads are aligned with their preferences and interests, enhancing user engagement and satisfaction.

Token Rewards SNPAD tokens are awarded to users for each video presentation viewed on the smart TV app, with up to 70% of the reward offered by advertisers. These tokens can be used for product purchases, transfers, or engaging in the platform’s referral program.

Content Delivery Network SNPad will offer 1,000 SNPad hosters (Raspberry Pi 4 devices with aluminum cases) for free to users who wish to participate in a decentralized CDN. Users hosting these "miners" receive 5% of the SNPad cut per video presentation watched via P2P. These devices act as local content nodes, delivering video ads directly to nearby televisions.

Platform Infrastructure A mini-cloud network with three high-end servers in three separate data centers, connected by private fiber optics, will host backend services for redundancy and stability. Additionally, SNPad has established direct peering arrangements with major internet exchanges to facilitate large-scale data transfers. This setup enhances the platform's capacity to handle substantial data flows efficiently, ensuring high performance and reduced latency for the delivery of video advertisements across the network.

Funding and Development The SNPad project has successfully raised funds across multiple stages:

Seed Round: $440,000 USDT for MVP development. Private Round: $1,000,000 USDT for further development. Public Round: $300,000 USDT strictly for liquidity.

Conclusion SNPad aims to redefine TV advertising by rewarding viewers with crypto tokens while providing advertisers with a platform to effectively reach their target audience through localized, personalized video presentations. With its innovative use of AI and blockchain technology, SNPad empowers local businesses to grow while offering consumers relevant and interactive ads directly on their smart TVs.