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Botton is a global distributive self-consistent business system based on blockchain technologies. Botton Coin, short as BOC, is the public chain coin of the Botton project. Button is dedicated to build a fully participated, and sharing business environment, and all-involving and win-win business ecosystem that integrates application scenarios such as crowd-funding, investing, consumption, membership services, and targeted marketing. In this cross-border, cross-industrial business ecosystem, the supply chain is traceable, the credit is quantitative, and date is open & transparent. Botton aims at carrying out organization management, functional division, trust construction and value exchange via preset transparent rules to forge a business interest community with multiple equivalent positions and rebuild the global business system.