The Kult of Kek is a token designed by seasoned veterans in the crypto-sphere. It's end-goal is to garner a cult-like foundation of holders through such means as unique content creation, development of professional NFTs by established artists, on-going activities such as quests, contests, and community content creation in tandem with the team's professional content creation.
The Kult of Kek has an in-house roadmap regarding their plans to construct it's following which include; Developing an Alternate Reality Game, aggressive social media campaigning, and professional digital media creation.