What are Fan tokens?
Tokens are generally assets that can represent proof of ownership or even membership. As tokens are already being used for a wide range of purposes, many specialized blockchains have been developed with native intent to support tokens, the most common of which is currently Ethereum and their ERC standard tokens. Socios.com is an app for football (soccer) fans, where users acquire voting rights to influence the clubs they support by acquiring club-specific Fan tokens.

How do Fan tokens work?
Chiliz ($CHZ) is an ERC20 utility token on the Ethereum blockchain that serves as the digital currency for the chiliZ and Socios.com platform. In launching their platform, alongside other sports blockchain ventures, a new category of token has emerged — the Fan Token. Once onboard the Socios.com platform, yet to-be-announced club partners host what has been called a Fan Token Offering (FTO). Fans must purchase $CHZ via a cryptocurrency exchange in order to acquire Fan Tokens. These tokens — which are specific to a team or club — are a finite, digital asset that provide access to an encrypted ledger of voting and membership rights ownership.

Universidad de Chile Fan Token

Chiliz

Paris Saint-Germain Fan Token

FC Barcelona Fan Token

Argentine Football Association Fan Token

OG Fan Token

Davis Cup Fan Token

Club Atletico Independiente

Samsunspor Fan Token

Everton Fan Token

AS Monaco Fan Token

Aston Villa Fan Token

MIBR Fan Token

Aston Martin Cognizant Fan Token

S.C. Corinthians Fan Token

Professional Fighters League Fan Token

Team Vitality Fan Token

Dinamo Zagreb Fan Token

Apollon Limassol

Sao Paulo FC Fan Token

Millonarios FC Fan Token

Manchester City Fan Token is a fan token by Socios.com — an app built on the Chiliz (CHZ) blockchain. Socios has created fan tokens for several other football clubs, the most popular of them being (PSG), as well as fan tokens for UFC and car racing. Fan tokens give holders a stake in the club’s governance by allowing them to influence decisions, unlock VIP rewards, and access to exclusive promotions, games, and special recognition.

Following the massive success of PSG’s launch in January 2020, Manchester City Football Club decided to launch CITY in March 2021. Its success will mainly depend on the club’s success on the pitch and the development of blockchain technology. The token price spiked when Cristiano Ronaldo was rumored to join the club, but decreased after the transfer failed to go through.

Manchester City Fan Token

Fan Tokens allow fans across multiple sports verticals to exercise their share of influence within their favourite teams/leagues/clubs. Through Socios.com, fans empowered to participate in certain club decisions, for example, choosing a goal celebration song in a football stadium, choosing which fighters should go head to head in MMA and more. Thanks to Fan Tokens, holders receive access to once in a lifetime experiences such as player meet and greets, training day events & much much more.

The growing list of partnerships launching their Fan Tokens on the Socios.com platform include some of the biggest sporting organizations in the world such as FC Barcelona, Inter Milan, AC Milan, Manchester City, UFC, ROUSH Fenway Racing, Aston Martin, just to name a few.

FC Porto Fan Token (PORTO) is a fan token on the BEP-20 network. As a Binance fan token utility token, PORTO is designed to reward fans of FC Porto, a well-known football team that competes in the Portuguese Premier League.

FC Porto was founded in 1893 and is the second richest football team in Portugal, known for its huge fan base. The PORTO token launched on Nov. 6, 2021. By holding the PORTO token, fans can gain exposure to the football club’s activities by voting on decisions and gaining access to exclusive discounts and club rewards. The PORTO token also allows holders to collect rare non-fungible tokens (NFTs) and unlock fan badges through their engagement with the token.

FC Porto Fan Token

Lazio Fan Token (LAZIO) is a fan token by Binance — the world’s biggest and most popular cryptocurrency exchange. So far, fan tokens have only been created by Socios, the company behind fan tokens for several other football clubs, such as PSG, and fan tokens for the UFC and car racing. Binance is leveraging the popularity of fan tokens, which give their holders ownership of the club’s governance and allow them to affect decisions, access exclusive promotions, unlock VIP rewards and gain special recognition by the club. Following the success of other fan tokens, Binance struck a deal with SS Lazio worth over 30 million euros lasting over two years, with the option to extend it for a third year. The president of Lazio expressed his satisfaction with the following statement:

“We are very satisfied with this new international collaboration. Our partnership with Binance will allow us to extend our digital presence and connect with our fans and followers from all over the world like never before.”

One can expect the success of the fan token to track the performance of the players on the pitch, with wins boosting demand and, therefore, the price.

S.S. Lazio Fan Token

Santos FC Fan Token (SANTOS) is a fan token of the eponymous football team that was launched by a partnership between Santos FC and Binance Launchpool. Santos FC, aka Santos Futebol Clube, is a Brazilian sports club in the state of São Paulo, based in Vila Belmiro.

The pandemic hit football clubs hard, and as a result, the concept of a fan token was born. The fans were delighted, then the investors picked up the enthusiasm.

The collaboration between Binance and Santos FC was confirmed in November 2021 with an official statement published on the football club’s social network pages. The agreement of the two parties layed out the conditions to the launch the fan token. Binance acquired the status of sponsor and licensee, earning the right to operate NFTs products. The goal of this alliance is to increase fan engagement, build relationships between the club and fans, and attract the attention of Binance customers.

$SANTOS owners receive a number of benefits: participation in the life of the club and the right to vote in polls. Moreover $SANTOS token holders can gain access to exclusive rewards, privileges, limited & collectible NFTs and to the gamification process.

SANTOS was available via Binance Launchpad from November 27, 2021 to December 28, 2021.

Santos FC Fan Token

Alpine F1 Team Fan Token (ALPINE) is the first Formula One-themed fan token by Binance — the world's biggest and most popular cryptocurrency exchange. After Binance released its first fan token in LAZIO, the ALPINE token will give fans of the Alpine F1 Team a chance to engage with the racing brand. Binance promises that the token will "revolutionize the fan experience" by allowing fans to:

Participate in team voting polls

Hunt digital collectibles and purchase NFTs

Enjoy gamification features tied to fan rewards or great experiences

After Socios had first popularized fan tokens, Binance took over the launch of new tokens like PORTO. The Binance logo will be featured on the new Alpine A522 cars starting from next season. Alpine executives were highly pleased with the deal. Laurent Rossi, the CEO of the F1 team, said that "partnering with Binance fuels our passion to change the racing landscape as well as open doors for more innovative fan engagement." Binance was equally buoyant about the deal, with Helen Hai, CEO of Binance Fiat Exchange noting that "we Binance aim to bring equally exciting experiences to the blockchain and drive even more utility for ALPINE holders, to extend the range of activities fans can already do on our platform. We are just approaching 'turn one' of 'lap one' on the token race track; and possibilities are truly endless."