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David Marcus worked as the president at fintech giant <a href="https://www.thestreet.com/crypto/innovation/moonpay-and-paypal-partner-to-launch-a-major-crypto-framework" rel="noopener noreferrer nofollow">PayPal</a> (Nasdaq: PYPL) in the early 2010s before moving to&nbsp;<a href="https://www.thestreet.com/crypto/markets/meta-unveils-a-surprising-new-way-to-pay-creators-in-stablecoins" rel="noopener noreferrer nofollow">Facebook</a> as the vice president of messaging products in 2014.
During his tenure at Facebook, he&nbsp;was the co-creator of Diem, a failed cryptocurrency project initiated by the social media company.&nbsp;
For a brief period, he also served on the&nbsp;board of directors of the largest U.S.&nbsp;crypto trading&nbsp;exchange, <a href="https://www.thestreet.com/crypto/markets/coinbase-ceo-proposes-surprising-fix-to-60b-remittance-fees" rel="noopener noreferrer nofollow">Coinbase</a> (Nasdaq: COIN).
<a href="https://www.thestreet.com/crypto/markets/meta-unveils-a-surprising-new-way-to-pay-creators-in-stablecoins" rel="noopener noreferrer nofollow">Related: Meta unveils a surprising new way to pay creators in stablecoins</a>
In May 2022, he co-founded a company called&nbsp;Lightspark, a Bitcoin (BTC)-focused company, where he also serves as the CEO.
Marcus' journey demonstrates how the crypto industry has captured the tech world's attention. An early proponent of cryptocurrency, he <a href="https://www.cnbc.com/video/2026/04/29/still-believe-bitcoin-will-be-worth-1-million-or-more-over-the-long-run-lightsparks-david-marcus.html" rel="noopener noreferrer nofollow">appeared</a> on CNBC's "Squawk Box" show on Apr. 29 and unveiled a bullish target on Bitcoin.
<h3 id="trending-on-thestreet-roundtable">Trending on TheStreet Roundtable:</h3>
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</ul>
<h2 id="davidmarcus-bullish-on-bitcoin-in-long-run">David&nbsp;Marcus bullish on Bitcoin in long run</h2>
Marcus commented on the changing dynamics of Bitcoin holdings.&nbsp;
While long-term holders once held the forte, exchange-traded funds (ETFs) now expose Bitcoin to different kinds of trading strategies, he underlined. It has exposed Bitcoin flows to more volatility, he added.
He also talked about <a href="https://www.thestreet.com/crypto/markets/jack-dorsey-slashes-40-of-block-staff-despite-rising-profits" rel="noopener noreferrer nofollow">Jack Dorsey's Block</a> (NYSE: XYZ) having apps like Square and Cash App which let customers and merchants settle payments in dollars using the Lightning network.
<blockquote>
 "This is also my vision for Bitcoin, which is, use a network that no one can mess around with," he said. "And use the technology to make money move globally in a much more effective way for billions of people."
</blockquote>
Regarding Bitcoin's price,&nbsp;Marcus said it ebbs and flows but in the long run, it always trends in the same direction.
<blockquote>
 "I'm still very bullish long term."
</blockquote>
He said his guess is as good as anybody else's as far as Bitcoin's 6-12 month price prediction but BTC should be worth $1 million or more in the "very long term." Though he shared the forecast, he refused to share a timeline for the target.
Marcus also talked about the Grid Global Accounts, a new enterprise banking product Lightspark is launching that allows platforms to offer branded dollar accounts, stablecoin conversion, Visa debit cards and instant foreign-exchange services across 65 countries.
<a href="https://www.thestreet.com/crypto/markets/coinbase-ceo-proposes-surprising-fix-to-60b-remittance-fees" rel="noopener noreferrer nofollow">Related: Coinbase CEO proposes surprising fix to $60B remittance fees</a>

Ex-PayPal president unveils bullish Bitcoin target

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