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Gram (prev. Toncoin)

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Make TON Great Again

<p><strong>Toncoin</strong><a href="https://yellow.com/asset/ton" rel="noopener noreferrer nofollow">(TON)</a> will revert to its original name, <strong>Gram</strong>, after <strong>Telegram</strong> founder <a href="https://yellow.com/news/durov-renames-toncoin-gram-coin-10" rel="noopener noreferrer nofollow"><strong>Pavel Durov</strong> moved to reclaim the token's identity</a> from before its 2020 regulatory defeat.</p>
<blockquote>
 <h2 id="key-points">Key Points:</h2>
 <ul>
  <li>Durov plans to rename Toncoin to Gram over about three weeks, with no token swap.</li>
  <li>TON jumped more than 15% on the news before easing back near $2.07.</li>
  <li>The name revives an identity the SEC effectively erased with its 2020 crackdown.</li>
 </ul>
</blockquote>
<h2 id="toncoin-rebrand-lifts-ton-price">Toncoin Rebrand Lifts TON Price</h2>
<p>Durov <a href="https://coingape.com/telegram-founder-pavel-durov-announces-toncoin-rebrand-to-gram/" rel="noopener noreferrer nofollow">posted</a> the plan on Jun. 1, telling followers the project was returning to its roots while opening a new chapter. The blockchain keeps the TON name, and only the currency takes on the Gram label. The switch will run about three weeks and requires no token swap.</p>
<p>The token <a href="https://cryptobriefing.com/telegram-rebrands-ton-coin-gram/" rel="noopener noreferrer nofollow">climbed</a> more than 15% on the announcement, briefly topping $2.25 before easing near $2.07 by Tuesday morning, paring some of the initial spike. The Open Network <a href="https://ton.vote/EQDQvywF226NXojPky_9gwbCz0FPoygqY11bGl03SONNBs5V/proposal/EQAv-VS2OM80SYLB0ouRWRcpFg4J0L-egUf1-utF-OJ6h0rK" rel="noopener noreferrer nofollow">opened</a> a community vote, where close to 80% of ballots backed a rename that leaves balances, addresses, staking and DeFi positions untouched.</p>
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<h2 id="durov-s-make-ton-great-again-plan">Durov's Make TON Great Again Plan</h2>
<p>Durov has cast the rebrand as the fourth step in a seven-part plan he calls Make TON Great Again. Earlier moves this year <a href="https://blockonomi.com/telegram-ceo-pavel-durov-confirms-toncoin-rebranding-to-gram" rel="noopener noreferrer nofollow">included</a> a Catchain upgrade for sub-second finality, sharply lower network fees, and Telegram's arrival as TON's largest validator in May.</p>
<p>That takeover handed the messaging app a role once held by the <strong>TON Foundation</strong>, with a Telegram-linked wallet staking millions of tokens.</p>
<p>The endgame is a Web3 super app inside Telegram for its roughly one billion users, folding payments, mini-apps, digital ownership and AI agents into one place. Supporters add that splitting the Gram currency from the TON network brings the naming clarity used by other major chains.</p>
<h2 id="gram-s-sec-history-and-price-slump">Gram's SEC History And Price Slump</h2>
<p>The Gram name carries heavy baggage.</p>
<p>Regulators <a href="https://www.techtimes.com/articles/317545/20260601/toncoin-renamed-gram-telegram-reclaims-its-cryptos-original-identity.htm" rel="noopener noreferrer nofollow">blocked</a> the original token sale in 2019, and a federal court halted the roughly $1.7 billion offering the next year, ending one of crypto's biggest fundraising bids. The agency called it an unregistered securities sale that drew an emergency action.</p>
<p>Telegram then walked away, <a href="https://beincrypto.com/pavel-durov-rebrands-ton-coin-gram/" rel="noopener noreferrer nofollow">settled</a> with regulators, returned $1.2 billion to investors and paid an $18.5 million penalty. Community developers revived the open-source code as Toncoin under the TON Foundation soon after, and the network grew on its own for years.</p>
<p>TON has run hot since spring, posting a monthly <a href="https://yellow.com/news/toncoin-nears-pivotal-180-zone" rel="noopener noreferrer nofollow">gain near 60%</a> as Telegram tightened its grip and traders piled in. Even after the latest pop, the token trades about 75% below its June 2024 peak of $8.25.</p>
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Toncoin Pops 15% After Durov Unveils A Surprise Return To Gram

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