Virtuals Protocol (VIRTUAL) Price Prediction

By CMC AI
23 January 2026 12:23AM (UTC+0)

TLDR

VIRTUAL's price outlook hinges on balancing tangible AI adoption against speculative churn.

  1. Product Adoption & Roadmap – The launch of its decentralized AI agent marketplace and expansion into robotics could drive utility-based demand.

  2. Exchange Listings & Liquidity – New exchange listings like OKX boost accessibility and trading volume, but also invite volatility.

  3. Whale Activity & Token Unlocks – Concentrated holdings and future unlocks (~34% by 2027) pose significant sell-side risk.

Deep Dive

1. Product Adoption & Roadmap (Bullish Impact)

Overview: The protocol’s first decentralized AI agent marketplace launched on January 15, 2026, enabling users to deploy and monetize autonomous agents. A partnership with OpenMind AGI extends its Agent Coordination Protocol (ACP) to physical robotics, broadening use cases. Daily protocol revenue was reported around $26,000, indicating early traction (CoinJournal).

What this means: Successful onboarding of users and agents to the marketplace would increase transaction fees and demand for VIRTUAL tokens for payments and staking. This creates a direct utility-price link, potentially supporting a more sustainable rally than pure speculation.

2. Exchange Listings & Liquidity (Mixed Impact)

Overview: Listings on major exchanges like Binance, OKX, and Coinbase have significantly increased VIRTUAL's liquidity and visibility. For instance, its listing on OKX in October 2025 coincided with a 90% weekly price surge (Yahoo Finance).

What this means: While new listings provide easier access for buyers and can fuel short-term pumps, they also increase exposure to market-wide sentiment swings and can lead to heightened volatility during risk-off periods, as seen in broader market declines.

3. Whale Activity & Token Unlocks (Bearish Impact)

Overview: On-chain data shows high whale concentration, with the top 10 wallets holding ~45% of the supply. Recent activity includes both accumulation and large sells, such as a whale selling 2.69 million tokens for $3.5 million in June 2025 (CoinMarketCap). Additionally, 344 million tokens (34% of supply) are scheduled to unlock between 2026–2027.

What this means: Large, concentrated holders can trigger sharp price drops by offloading tokens, especially during low-liquidity periods. The upcoming token unlocks represent a persistent overhang, potentially diluting value if demand doesn't keep pace with new supply.

Conclusion

VIRTUAL's near-term path is caught between AI narrative momentum and the realities of whale-driven volatility. For a holder, this implies watching for sustained growth in on-chain metrics—like daily active agents and protocol revenue—to gauge if price moves are built on utility or fleeting hype.

Will the AI marketplace drive a lasting increase in network activity, or will it follow the sector's pattern of hype-driven spikes?

CMC AI can make mistakes. Not financial advice.