Deep Dive
1. HTX Lists BRETT (9 January 2026)
Overview:
HTX’s weekly market recap highlighted BRETT as a top performer on Base (+43% weekly), benefiting from capital inflows into Layer 2 memecoins. The exchange noted improved risk appetite favoring high-beta assets like BRETT, alongside AI tokens.
What this means:
This is bullish for BRETT’s visibility, as HTX’s global user base (formerly Huobi) could amplify trading activity. However, the gains align with broader memecoin volatility – BRETT remains vulnerable to sentiment shifts. (TradingView)
2. MocaProof Integration (13 January 2026)
Overview:
BRETT integrated with MocaProof, enabling holders to verify ownership for exclusive rewards (up to $2K) and use BRETT as payment in AIR Shop. The project also released a viral “Work That Brett” hype video.
What this means:
This adds utility beyond speculation, potentially stabilizing demand. However, rewards are time-limited, and long-term impact depends on sustained community engagement. (Memes on Base)
3. Bitrue Alpha Listing (18 December 2025)
Overview:
Bitrue Alpha listed BRETT/USDT, allowing direct CEX trading. The exchange cited BRETT’s cultural relevance and large holder base (tens of thousands) as key factors.
What this means:
Reduced barriers to entry could attract new traders, but BRETT’s price remains range-bound ($0.0134–$0.0148 support/resistance at publication). Centralized liquidity may deepen, though meme-driven volatility persists. (Bitrue)
Conclusion
BRETT leverages exchange listings and ecosystem partnerships to maintain relevance in the competitive memecoin space. While technical integrations like MocaProof offer short-term catalysts, its trajectory hinges on Base’s growth and meme culture staying cyclical. Can BRETT sustain momentum if the broader market’s risk appetite cools?