<p>Former US President Donald Trump is set to make a splash in the crypto market. According to an exclusive CNBC report, the 2024 Republican presidential candidate plans to launch his own crypto exchange platform, called “The DeFiant Ones”.</p>
<h2 id="h-an-audacious-strategy-to-woo-the-average-voter">An audacious strategy to woo the average voter</h2>
<p>In a context where crypto is gaining ground, Trump seems to have caught on to the right trend and does not intend to stop at <a href="https://www.cointribune.com/en/trump-ready-to-destroy-the-fed-should-crypto-investors-be-worried/" target="_blank" rel="noopener noreferrer nofollow">mere declarations</a>.</p>
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<p>True to his disruptive style, he <a href="https://dailyhodl.com/2024/08/22/the-defiant-ones-former-president-donald-trump-launches-crypto-platform-report/" target="_blank" rel="noopener noreferrer nofollow">announced</a> this ambitious project on his social network Truth Social, stating: “<em>For too long, the average American has been sidelined by big banks and financial elites. It is time for us to take a stand, together.</em>” This initiative is part of a broader strategy to capture the crypto-enthusiast electorate.</p>
<p>The “The DeFiant Ones” project seems to be a family affair. Eric Trump, the former president’s son, described the platform as a “digital real estate,” referring to decentralized finance (DeFi) as a guarantee of financial fairness. Donald Trump Jr., on the other hand, sees DeFi protocols as “the future of finance”.</p>
<p>“<em>What we want to do is capture a large part of the banking world</em>,” explained Trump Jr. in an interview with CNBC. He thus emphasizes the appeal of decentralized finance for those who have been unbanked, an argument that could resonate with many voters.</p>
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<h2 id="h-a-project-that-is-part-of-a-clear-pro-crypto-trend">A project that is part of a clear pro-crypto trend</h2>
<p>This announcement is part of a clear trend. Indeed, for several months, Trump has multiplied pro-crypto signals. In July, he delivered a historic speech at the Bitcoin 2024 conference in Nashville, where he reportedly raised no less than <a href="https://www.cointribune.com/en/trump-hits-the-jackpot-21-million-raised-at-the-bitcoin-conference/" target="_blank" rel="noopener noreferrer nofollow">21 million dollars for his campaign</a>. More recently, he chose Ohio Senator JD Vance as his running mate, who openly supports cryptos.</p>
<p>The revelation by Citizens for Ethics of a <a href="https://www.cointribune.com/en/trump-hides-a-crypto-fortune-1-29-million-in-ethereum/" target="_blank" rel="noopener noreferrer nofollow">hidden crypto fortune of Trump</a>, estimated between 1 and 5 million dollars, a significant part of which in Ethereum, adds credibility to his engagement in this sector.</p>
<p>In short, the launch of this crypto platform by Trump comes at a crucial moment in his campaign. As his potential rival, Kamala Harris, <a href="https://www.cointribune.com/en/on-polymarket-kamala-harris-crushes-trump-her-pro-crypto-strategy-is-working/" target="_blank" rel="noopener noreferrer nofollow">gains ground on prediction platforms</a>, this initiative could allow him to regain the advantage.</p>

Crypto: Trump Announces his own Exchange, What to Expect ?

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