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Microsoft could face a penalty of not more than 1% of its annual revenue, if it does not reply to the EU’s request for information by May 27. This transference, for the Digital Services Act (DSA), aims to identify the challenges that may arise as a result of Bing’s generative AI components. 
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 We compel Microsoft to provide information under the Digital Services Act on generative AI risks on Bing. Bing may pose risks linked to generative AI, such as so-called ‘hallucinations’, deepfakes, as well as the automated manipulation of services that can mislead voters.<a href="https://twitter.com/hashtag/DSA?src=hash&amp;ref_src=twsrc%5Etfw" target="_blank" rel="noopener">#DSA</a>— European Commission (@EU_Commission) <a href="https://twitter.com/EU_Commission/status/1791435705605816485?ref_src=twsrc%5Etfw" target="_blank" rel="noopener">May 17, 2024</a>
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Utilizing the <a href="https://ec.europa.eu/commission/presscorner/detail/en/mex_24_2681" target="_blank" rel="noopener">findings</a>, the EU Commission attempts to assess safety issues derived from Bing’s AI, such as hallucinations, deepfakes, and automated service manipulation. The risks around fake news and online propaganda are huge for the possibility of manipulating and distorting the truth in the political landscape. 
Microsoft will face fines if it defies EU’s provision which states that it cannot use ads for products or services during the term of deals . Additionally, the organization may be fined up to 5% of its revenue for providing incomplete or false information. 
Bing decided to follow DSA rules after the EU Competition Commission labeled it as an Online Search Engine. 
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Microsoft Might Face EU Probe Over Bing AI Safety Concerns

The Crypto Times

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