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Crypto market maker and trading infrastructure provider Autowhale is rethinking how market making is done in crypto and has come up with a strong client-focused approach. Any cryptocurrency market maker's primary goal is to provide liquidity, which is essential for any market if it hopes to survive or even flourish in extremely volatile environments like the cryptocurrency space.&nbsp;
Traditionally, market makers are the ones who also provide liquidity in the form of funds for executing trades to make markets in crypto. However, since these types of companies make trades (and markets) with their own assets, an implicit bias can affect how market making is done: profit. Therefore, the crux of the matter is, that these market makers rely on profiting from the trades they make as it is an essential part of their business model.&nbsp;
The obvious problem that can arise from this is a conflict of incentives and interests: those of the client and the ones of the market maker. Simply put, what might be in the best interest of the <a href="https://www.newsbtc.com/sponsored/top-5-crypto-market-makers-of-2023-complete-list" target="_blank" rel="noopener noreferrer nofollow">crypto market making company</a> might not always be in the best interest of their client. So from a customer’s perspective, liquidity - in the form of mere funding provision - should never be the sole decisive factor when choosing the right crypto market maker for their project. It is vital for long-term success, that the project’s needs are met and the customer’s trading goals are achieved. 
In the conventional paradigm of market-maker-driven market making, those that supply liquidity do so by trading with their own assets and, ideally, making money off the PnL (profit and loss) generated by the spread. This model can deliver a sizable quantity of liquidity in a short amount of time. But in this scenario, the market maker is obviously the one attempting to profit from the committed funds and utilizing their trading techniques in accordance with that. The majority of market makers currently use this style of market making as a business model, for their own profit.
Autowhale’s Client-Driven Market Making Model 
This approach applies to crypto market makers who offer their clients high-end <a href="https://autowhale.net/high-frequency-trading-software/" target="_blank" rel="noopener noreferrer nofollow">algorithmic trading software</a> services to guarantee that all trades are conducted in the client's best interests and in accordance with their unique strategy and objectives. In other words, employing sophisticated individual methods that are in line with the client's incentives, the client's own money is used as leverage to trade and create the markets. PnL remains with the customer in this scenario, and trading activities best support client-company objectives (for instance, crypto market makers like Autowhale). 
Market Making As A Service 
This market making as-a-service approach necessitates a client's (or their partner’s/investor’s) own financial commitment in order to provide the liquidity for crypto market making, but it maximizes control over the trading techniques, profits and losses remain with the customer, and trading objectives are perfectly in line with the client's vision. By eliminating the need to profit from the spread and instead focusing on customer service and satisfaction, the market maker is free to adjust their trading strategies to the exact requirements of the clients.
This press release is for informational purposes only and shall not be construed as financial advice or endorsement of any particular product, service, or trading strategy.
About Us: <a href="https://autowhale.net/" target="_blank" rel="noopener noreferrer nofollow">Autowhale </a>enables funds, trading desks, and token projects to launch any form of trading and investment strategy at scale with their proprietary trading infrastructure, all embedded in a securely cloud-hosted all-in-one trading system. Autowhale has carved a niche in the crypto market-making sector, delivering cutting-edge solutions for traders, funds, token projects, and exchanges alike. Autowhale is committed to continuing its journey of building the backbone of crypto trading infrastructure and bringing the crypto industry forward.
Contact Info:
Name: Thomas Pratter
Email: info@autowhale.net
Organization: Autowhale GmbH (Vienna, Austria, EU)
Website:<a href="https://www.autowhale.net" target="_blank" rel="noopener noreferrer nofollow"> https://www.autowhale.net</a>
Source: <a rel="noopener noreferrer nofollow" target="_blank" href="https://thebittimes.com/rethinking-crypto-market-making-the-client-driven-way-tbt65711.html">https://thebittimes.com/rethinking-crypto-market-making-the-client-driven-way-tbt65711.html</a>

Rethinking Crypto Market Making - The Client-Driven Way

TheBitTimes

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