PumaPay is the first DeFi payment protocol to facilitate subscription payments and other advanced billing models. It democratizes payments by providing a solution that is permissionless, frictionless, free and open for all.

With the introduction of its pioneered technology, the PullPayment Protocol, PumaPay was the first project to inverse the direction of crypto value transfers to enable a “pull” rather than “push” mechanism. This technology allows merchants to accept payments by pulling funds from customers’ wallets according to predefined terms.

PumaPay currently facilitates fast, cost-efficient crypto payments for high-risk industry giants in Adult Entertainment, Gaming & more. It is available for free and offers a set of tools that enable smooth value transfers between merchants and individuals. This includes a business console, native mobile app, and fiat settlement layer.

All transactions on the protocol are executed with its native token, PMA. An ERC20 token, it is the powerhouse behind PumaPay.

The firm behind PumaPay is known as Decentralized Vision. The company currently has over 20 employees, many of whom have overlapping roles at PumaPay.

PumaPay was co-founded by Yoav Dror, who still operates as the CEO of the platform to this day. Dror has an extensive history of holding executive roles at prominent firms and has more than 20 years of experience heading online high-transaction companies. The other co-founders are not public facing.

Besides Dror, the PumaPay executive team also includes Giorgos Kourtellos – PumaPay's CTO. With a background in engineering and extensive professional experience in blockchain development at the IBM Client Innovation Center, Giorgos plays a significant role in the direction and development of the platform.

PumaPay’s main feature is its PullPayment Protocol.

The PullPayment Protocol is composed of a unique architecture of smart contracts. A pioneered technology, the protocol facilitates the entire solution and controls the logic of transactions within the platform. This is powered by its native token, PMA, as it is the sole means of value transfer within the protocol.

This technology is unique in that it enables new, previously unheard of, crypto billing methodologies on the blockchain by inversing the mechanics of crypto transactions to allow merchants to “pull” payments from customers according to predefined terms.

PumaPay currently utilizes their technology to enable advanced billing models such as:

• Subscriptions
• Auto top-ups
• Pay-per-time
• Pay-per-use
• Direct Debit and more.

PumaPay was built on top of the Ethereum blockchain. As a result, it is secured by the combined efforts of thousands of Ethereum miners and nodes, which act to enforce its proof-of-work (PoW) consensus algorithm to resist attacks, including 51% and distributed denial of service (DDoS) attacks. 

Additionally, the token smart contract has been audited by third-party providers who confirmed that the project meets all required standards --- to date, no major vulnerabilities have ever been found in the PMA token contract. 

Though PumaPay currently operates on Ethereum, it has the capacity to migrate to a different network if needed.

PumaPay is available to purchase directly within the PumaPay wallet mobile app as well as on several top-tier exchanges including OKEx, HitBTC, Bittrex, and Bitsdaq. 

Traders will be able to find PMA paired against Tether (USDT), Bitcoin (BTC) and Ethereum (ETH) on several exchanges, whereas PMA can also be traded against U.S. dollars (USD) on HitBTC. It’s important to note that transactions on PumaPay’s protocol are free besides the Ethereum gas fees. Thanks to the use of blockchain, every transaction is immutable, and chargebacks are impossible, giving merchants peace of mind when accepting crypto payments.

Decentralization also plays a big part in the platform’s ambitions. Since customers can directly interact with businesses without the need for another third-party or middleman, this can help keep costs down by removing unnecessary platform fees and payment processor charges.

The project was created in 2017 and held an initial coin offering (ICO) in May 2018, raising ~$117 million by selling a total of 78 billion PMA tokens. The PMA token itself is used to provide quick and cheap transactions via PumaPay's PullPayment protocol, enabling subscription-based payments, micro-transactions and shared payments to maximize flexibility for customers and retailers.

PumaPay was co-founded by Yoav Dror, who still operates as the CEO of the platform to this day. Dror has an extensive history of holding executive roles at prominent firms and has more than 20 years of experience heading up online high-transaction companies. The other co-founders are not public-facing.

Besides Dror, the PumaPay executive team also includes Aristos Christofides — PumaPay’s CTO — who has a masters in electronic engineering and more than 15 years of experience in commercial application development. Giorgos Kourtellos is PumaPay’s chief blockchain architect and previously worked at IBM Client Innovation Center as a full-stack blockchain developer for four years.

The firm behind PumaPay is known as Decentralized Vision. The company currently has over 20 employees, many of whom have overlapping roles at PumaPay.

One of PumaPay’s main features is the complete mitigation of volatility while providing 100% liquidity to merchants. The project achieves this by using an innovative fiat settlement layer which cancels out volatility and ensures liquidity by locking the PMA exchange rate at the moment of each transaction.

Flexibility is also one of PumaPay’s strengths since it allows businesses and customers to choose between one-time-only and recurring payment options like “pay-per-time” or “pay-per-use.” This solution makes PMA useful as a payment method since it can now be used to settle subscription-type payments without requiring authorization each time a payment needs to be made, due to PumaPay’s unique PullPayment protocol.

PumaPay has created a range of services, products and tools to enable Payment Service Providers (PSPs) to easily join the platform and provide their services to thousands of customers worldwide. The platform is also PCI DSS Services Provider Certified, which provides peace of mind to PSPs looking to integrate the PumaPay APIs.

PumaPay has a specific maximum total supply of 78,042,956,829 PMA — all of these tokens were created during the May 2018 PMA token generation event (TGE). The platform currently has a circulating supply of just over one-third of this, at 26.4 billion PMA as of October 2020.

The project concluded its ICO on May 7, 2018, after collecting around $117 million by selling 50,000 PMA for 1 ETH during the PumaPay pre-sale and 25,000 PMA for 1 ETH at the ICO price.

As per the PumaPay white paper, the total supply of PumaPay tokens is allocated as follows: 35% to Decentralized Vision Ltd to be used for the development of the protocol and future strategy; 20% to public contributors; 20% to launch partners and early adopters; 15% to advisors, professional fees and bonuses; and 10% to the founders and team.

PumaPay was built on top of the Ethereum blockchain. As a result, it is secured by the combined efforts of thousands of Ethereum miners and nodes, which act to enforce its proof-of-work (PoW) consensus algorithm to resist attacks, including 51% and distributed denial of service (DDoS) attacks.

Additionally, the token smart contract has been audited by third-party providers who confirmed that the project meets all required standards — to date, no major vulnerabilities have ever been found in the PMA token contract.

Though PumaPay currently operates on Ethereum, it has the capacity to migrate to a different network if needed, such as if a superior alternative arises that better fits its needs.

PumaPay is available to purchase and trade on several top-tier exchanges including OKEx, Bittrex and HitBTC. Traders will be able to find PMA paired against Tether (USDT), Bitcoin (BTC) and Ethereum (ETH) on several exchanges, whereas PMA can also be traded against U.S. dollars (USD) on HitBTC.

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