#Tether Plans Rumble Wallet To Drive $USAT Adoption


Tether is partnering with video streaming platform #Rumble to launch a crypto wallet powered by its technology later this year. CEO Paolo Ardoino revealed the plans at #TOKEN2049 in Singapore, describing the initiative as key to driving adoption of $USAT among Rumble's user base.


The stablecoin issuer aims to convert Rumble's 51 million monthly active users, predominantly based in the United States, to utilize stablecoins within domestic financial infrastructure. Ardoino characterized the U.S. as the most sophisticated nation for financial rails.


Tether announced a $775 million investment in #Rumble last year and currently holds an approximately 48% stake in the social media platform, according to Bloomberg data. The partnership positions the video platform as a distribution channel for Tether's newest stablecoin product.


The company launched $USAT last month as a dollar-backed #stablecoin designed specifically for U.S. users. The product aims to build on $USDT's global presence under a U.S. regulatory framework, complementing the world's largest stablecoin, which maintains a supply of $174.6 billion.


Tether generated approximately $13 billion in profits during 2024 while expanding operations beyond cryptocurrency. The company is pursuing ventures in telecommunications and energy infrastructure sectors.

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October 01, 2025 at 12:33 PM
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