BNB Chain is doubling down on ecosystem growth with a $4.4M liquidity boost—open to all sectors starting March 13, 2025. The expanded initiative follows a successful first round focused solely on memecoins.
Program Grows Beyond Memecoins in Second Round
BNB Chain will now accept applications from projects across all sectors on the BNB Smart Chain (BSC), removing previous category restrictions that limited participation to meme tokens.
"This initiative aims to elevate native assets on BSC by rewarding top-performing projects," according to the official announcement.
The program will inject permanent, non-withdrawable liquidity into the liquidity pools of winning projects, creating lasting stability for selected assets.
First Round Created Stability for Top Memecoins
Winners received liquidity injections ranging from $200,000 to $500,000, significantly improving trading conditions with reduced slippage and more stable pricing.
Competition Structure Ensures Fair Play Across Project Sizes
The second round introduces a two-zone system based on market capitalization:
Burst Zone and Mature Zone Competitions
Projects with market caps under $20 million will compete in the "Burst Zone," while those above this threshold enter the "Mature Zone." Each zone will select one daily winner for seven consecutive days.
The zone system creates a more level playing field by preventing established projects from competing directly against smaller, promising newcomers.
The daily competitions start on March 13, and snapshots are taken at 11:59 AM UTC each day to determine rankings.
Weekly Competition Offers Larger Rewards
Alongside daily contests, a parallel weekly competition will run throughout the same period. This track features larger rewards distributed across four tiers:
- Top performer: $500,000 liquidity support
- Second tier (2 projects): $400,000 each
- Third tier (3 projects): $300,000 each
- Fourth tier (4 projects): $200,000 each
Projects can win in both daily and weekly categories, potentially receiving multiple liquidity injections. The weekly winner snapshot will be taken at the end of the event on March 20 at 11:59:59 AM UTC.
Entry Requirements Focus on Active Projects
To qualify, projects must:
- Be native to BNB Chain with launch dates after January 1, 2024
- Maintain at least $50,000 market cap
- Generate minimum $10,000 daily trading volume
Winners face stricter requirements, including:
- Minimum $1 million market cap
- At least 2,000 active holders for daily winners
- At least 5,000 active holders for weekly winners
- Distributed ownership with top 10 accounts holding less than 10% of supply
- Verified contract code or security audit
Scoring System Prioritizes Trading Activity
The ranking formula weighs three key metrics:
- Trading volume (50%)
- Market capitalization (45%)
- Price growth (5%)
The heavy emphasis on trading volume in the scoring system appears designed to prioritize active, liquid markets over simple price increases, potentially discouraging market manipulation attempts.
Strategic Impact of Permanent Liquidity
What distinguishes this program from typical blockchain incentives is its permanent nature. Once deployed, liquidity cannot be withdrawn from trading pools, creating lasting infrastructure rather than temporary support.
The announcement explains, "This approach addresses one of DeFi's fundamental challenges: liquidity sustainability”. Projects often struggle when temporary incentives expire, leading to sudden liquidity withdrawals and market disruption.
After verification, winners will be announced on BNB Chain's official social channels, and liquidity deployment will be completed within 10 days of the announcement.