United

Spot

Google, a leading search engine and tech company based in California, United States, is set to update its promotional policies while allowing certain crypto advertisements to be showcased on the browser.&nbsp;
The digital asset sector has speculated that the advertisements for investments in spot Bitcoin exchange-traded funds (ETFs) that were approved in the US on January 10 by the Securities and Exchange Commission (SEC) would most likely meet the criteria under the new policies of Google.
<h2 id="span-style-font-weight-400-google-to-feature-spot-btc-etf-ads-span">Google to Feature Spot BTC ETF Ads</h2>
It is important to note that Google<a href="https://support.google.com/adspolicy/answer/14293829?hl=en&amp;ref_topic=29265&amp;sjid=14431064412786115799-US" rel="noopener noreferrer nofollow"> said</a> that it would bring updates to its cryptocurrency-related advertising policy to allow ads about digital asset trusts by the end of January. The firm is set to allow ads from “advertisers offering Cryptocurrency Coin Trust targeting the United States.”
The crypto enthusiasts on social media platform X (formerly known as Twitter)<a href="https://twitter.com/TheBTCTherapist/status/1750530200537104596" rel="noopener noreferrer nofollow"> shared</a> their excitement, stating that the revision of policies would bring “unprecedented levels of institutional and retail exposure” for the digital asset sector.&nbsp;
<h3 id="span-style-font-weight-400-aligning-with-updated-requirements-span">Aligning with Updated Requirements</h3>
Eleven spot Bitcoin ETF applications from firms like BlackRock, Grayscale, Bitwise, and Fidelity were approved by the SEC in early January, and billions in trading volume were recorded on the first day. Interestingly, this aligns with the updated requirements provided by Google:
“Financial products that allow investors to trade shares in trusts holding large pools of digital currency.”
<h2 id="span-style-font-weight-400-high-transaction-processing-capacity-of-google-span">High Transaction Processing Capacity of Google</h2>
Digital asset enthusiasts and analysts are optimistic about the potential inflows of Bitcoin ETFs while highlighting the high transaction processing capacity of Google in searches. It is important to note that, as per<a href="https://www.demandsage.com/google-search-statistics/" rel="noopener noreferrer nofollow"> data</a> from DemandSage, the search engine giant processes 8.55 billion searches per day.&nbsp;
On the other hand, Google has kept the allowed products vague in the advertisement for “cryptocurrency coin trusts.” Notably, one of the leading Bitcoin trusts, Grayscale, got its BTC ETF application approved by the SEC earlier this month following a lawsuit.&nbsp;
<h3 id="span-style-font-weight-400-exploring-the-digital-asset-sector-span">Exploring the Digital Asset Sector</h3>
In October 2023, global Google<a href="https://thecoinrise.com/buy-bitcoin-queries-skyrocket-on-google-details/" rel="noopener noreferrer nofollow"> searches for “buy Bitcoin” saw a significant surge</a> of over 800% amidst a major cryptocurrency rally. On the other hand, the tech giant has also increased its exposure to digital asset companies and blockchains.&nbsp;
The company’s cloud computing business, Google Cloud, announced the fact that<a href="https://thecoinrise.com/google-cloud-announces-partnership-with-solana-sol-touches-monthly-high/" rel="noopener noreferrer nofollow"> it is operating a validator on the Solana blockchain</a>, boosting the price of the SOL token. Further, the company also announced a partnership with the largest exchange in the US, Coinbase, to let<a href="https://thecoinrise.com/google-cloud-announces-partnership-with-solana-sol-touches-monthly-high/" rel="noopener noreferrer nofollow"> select users pay for its cloud services with cryptocurrencies</a>.
The post <a href="https://thecoinrise.com/google-might-allow-spot-btc-etf-ads-starting-monday/" rel="noopener noreferrer nofollow">Google Might Allow Spot BTC ETF Ads Starting Monday</a> appeared first on <a href="https://thecoinrise.com" rel="noopener noreferrer nofollow">Latest News and Insights on Blockchain, Cryptocurrency, and Investing</a>.

Google Might Allow Spot BTC ETF Ads Starting Monday

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