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    <p>Top-tier Spanish football club Atletico Madrid is reportedly preparing to sue Singapore-based crypto exchange WhaleFin over the non-payment of €40 million ($44 million) in sponsorship revenue.</p>
    <p>The club agreed a five-year deal with <a rel="noopener noreferrer nofollow" title="WhaleFin" href="https://thebittimes.com/tag/whalefin.html">WhaleFin</a> ahead of the 2022/23 season that would see the exchange installed as one of its main <a rel="noopener noreferrer nofollow" title="sponsor" href="https://thebittimes.com/tag/sponsor.html">sponsor</a>s. However, it now claims that the company breached the terms of the contract by failing to pay up and is seeking €20 million ($22 million) in compensation.</p>
    <p>Back in December 2022, it was reported that <a rel="noopener noreferrer nofollow" title="WhaleFin" href="https://thebittimes.com/tag/whalefin.html">WhaleFin</a> owner Amber Group was experiencing financial difficulty and had decided to terminate its <strong>$25 million-a-year</strong> <a rel="noopener noreferrer nofollow" title="sponsor" href="https://thebittimes.com/tag/sponsor.html">sponsor</a>ship deal with English Premier League club Chelsea just seven months after it was agreed.</p>
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       Crypto sponsor misses out on Champions League final due to failed payment
      </blockquote><iframe class="wp-embedded-content" sandbox="allow-scripts" security="restricted" style="position: absolute; clip: rect(1px, 1px, 1px, 1px);" title="“Crypto sponsor misses out on Champions League final due to failed payment” — Protos" src="https://protos.com/crypto-sponsor-misses-out-on-champions-league-final-due-to-failed-payment/embed/#?secret=llqIOGWtVP#?secret=oZT9Zt5Oap" data-secret="oZT9Zt5Oap" width="500" height="282" frameborder="0" marginwidth="0" marginheight="0" scrolling="no"></iframe>
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    <p><em>Read more: UK watchdog fouls Arsenal FC for promoting <a rel="noopener noreferrer nofollow" title="Crypto" href="https://thebittimes.com/tag/crypto.html">Crypto</a> token</em></p>
    <p>As reported by Calcio Finanza, the situation is similar to that affecting Italian clubs Inter Milan and Roma. Blockchain firm DigitalBits was dropped as sponsor by the two clubs after it <strong>failed to pay more than €16 million ($17 million)</strong> to Inter and €11 million ($12 million) to Roma.</p>
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<p>Source: <a rel="noopener noreferrer nofollow" target="_blank" href="https://thebittimes.com/whalefin-sued-by-atletico-madrid-over-unpaid-44m-sponsorship-tbt71418.html">https://thebittimes.com/whalefin-sued-by-atletico-madrid-over-unpaid-44m-sponsorship-tbt71418.html</a></p>

WhaleFin sued by Atletico Madrid over unpaid $44M sponsorship

TheBitTimes

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