Decentralized Social

We’re excited to introduce you to the all-new and completely reimagined <a href="https://explorer.deso.com/" rel="noopener noreferrer nofollow">Social Block Explorer</a>, a true game-changer for the DeSo ecosystem and the future of decentralized social.Building upon our <a href="https://wallet.deso.com/" rel="noopener noreferrer nofollow">Social Wallet</a>, we&#39;ve taken a quantum leap to cater the web3 experience to everyday users and make it easier than ever to understand what&#39;s happening on-chain.With this launch, we aim to bring the concept of radical transparency to the world of social media, creating a human-readable blockchain that allows anyone from anywhere in the world to read, write, access and own their data permissionlessly.<img src="https://academy-public.coinmarketcap.com/optimized-uploads/60f1d46975384e8caf85ad59028547f4.webp" />The DeSo Social Block Explorer includes:<ul><li>The world&#39;s first social public ledger</li><li>Easily understandable transactions</li><li>In-depth insights into on-chain behavior</li><li>Advanced analytics tools for a comprehensive view</li><li>Identity &amp; social activity baked into every transaction</li><li>Real-time tracking of crypto assets: NFTs, Tokens, and Creator Coins</li><li>Universal data access through DeSo Indexer and GraphQL API</li></ul>Below, we’ve highlighted why this is a significant breakthrough for both DeSo and social media today.<h2 id="header-0">Centralized Control in the Digital World</h2>Centralized social networks have historically had a stranglehold on our data, often misusing it for profit.They are walled gardens that wield unparalleled power, with cases like the <a href="https://en.wikipedia.org/wiki/Twitter_Files" rel="noopener noreferrer nofollow">Twitter Files</a> and <a href="https://en.wikipedia.org/wiki/Facebook%E2%80%93Cambridge_Analytica_data_scandal" rel="noopener noreferrer nofollow">Cambridge Analytica</a> demonstrating the glaring issues with centralized control and manipulation of data for their own personal gain.To complicate things even further, the recent emergence of AI has highlighted how easy it is to trick people on social networks with misinformation, scams and deep fakes, which will continue to blur the line between what is and isn’t real.AI could potentially centralize power over our data even further, as big-tech social networks are the only ones that have the resources to scale it, creating a new threat as we outsource our creativity to LLMs for the sake of convenience.These social media incumbents are closed-off ecosystems that charge <a href="https://www.wired.com/story/twitter-data-api-prices-out-nearly-everyone/" rel="noopener noreferrer nofollow">exorbitant prices to use their APIs</a>. They block developers from innovating and building their own social networks, creating an unstoppable monopoly where a few companies control the flow of information.But what if there was a way to level the playing field and enable unprecedented transparency? A way that unlocked an open firehose of data for anyone in the world to read and access, sparking a new wave of innovation.That’s what we aim to do with the our new Social Block Explorer — a human-readable way to analyze, learn, and understand what&#39;s happening on a blockchain.<h2 id="header-1">A New Dawn in Social Networks</h2><img src="https://academy-public.coinmarketcap.com/optimized-uploads/9ad73d2e4a40442baa9bc6aa76006864.webp" />Using block explorers to understand how layer-1’s work is similar to when people used the command line to access computers – not user-friendly at all.The complexity of a block explorer is compounded by the fact that blockchains derive their essence from cryptography, a domain deeply steeped in complex mathematics.The data presented to users is raw, making it hard to decipher what&#39;s going on.To add to the level of complexity, the block explorers you use today are designed for finite-state blockchains that were built to decentralize finance.As an infinite-state blockchain designed to decentralize social media, DeSo has a unique set of storage and data needs.That’s where the <a href="https://explorer.deso.com/" rel="noopener noreferrer nofollow">DeSo Block Explorer</a> comes into play, which was designed to be the most human-readable blockchain for the next generation of consumer-facing applications that scale to a billion users.Social interactions, especially those that happen fully on-chain, create a unique set of data and analysis needs.While web2 social media giants like X and Reddit are locking down data and rate-limiting content, becoming less transparent over time.We’re doing the opposite and opening it up, aiming to spark a wave of innovation not seen since the early days of social media.For the first time, you get a 100% open-source social network combined with a transparent, user-friendly block explorer, all of which have identity and reputation baked in and the ability to track all social interactions in real-time.<img src="https://academy-public.coinmarketcap.com/optimized-uploads/df85d31cd7aa4856a962542bda1e2dd2.webp" />By storing everything on-chain and making it easily consumable and discoverable, we can level the playing field by making it so users all over the world can access information.This universal access to data will become easier than ever with the coming launch of GraphQL and DeSo Indexer, leading to novel use cases such as more efficient ways to combat scams in social media.What if Meta, X, YouTube, LinkedIn, or TikTok provided open access so you could pull back the curtains on their server farms to see exactly how they utilized your data?Of course, they would never allow this as it would expose a multitude of manipulative behaviors, so we&#39;re changing the narrative, ushering in a future that champions transparency, user ownership, and 100% open source code.<h2 id="header-2">Fully Permissionless Social Data</h2>Let&#39;s explore how the <a href="https://explorer.deso.com/" rel="noopener noreferrer nofollow">DeSo Block Explorer</a> can help new creators grow their reach, build their brand, and monetize their content.Engagement is important on every social media platform – it’s important to engage with the top creators or like-minded individuals to build up your influence and reach.However, on other platforms like X, this can become increasingly complex.Just recently, it was revealed that the X algorithm would throttle you if you ended up engaging with the smaller accounts.The problem is it’s very difficult to keep track of someone&#39;s activity on a social network until now.Also, thanks to the ability to get paid for every post, there’s now an additional incentive when it comes to engaging other active creators.Start by going to the <a href="https://explorer.deso.com/" rel="noopener noreferrer nofollow">DeSo Block Explorer</a> homepage and see who the most active creators are on the platform.<img src="https://academy-public.coinmarketcap.com/optimized-uploads/f8b730601fd94947a4d957c0fe45103f.webp" />From there, click on a profile and scroll down to their recent transactions to see what they’ve been up to.In this case, we clicked on <a href="https://explorer.deso.com/u/SharkGang" rel="noopener noreferrer nofollow">SharkGang</a>, which you can then scroll down to see what their most recent transactions are.<img src="https://academy-public.coinmarketcap.com/optimized-uploads/50baca05650849b09e9d84e15fe6d92d.webp" />For example, you can see here that SharkGang reposted someone else&#39;s post, commented, bid and transferred some of their NFTs, and since they’re a trusted member of the community, you may feel more inclined to engage with them as well.<img src="https://academy-public.coinmarketcap.com/optimized-uploads/173bfcd82a304416b53eb3727f5fd0e3.webp" />You can verify the legitimacy of SharkGang by looking at their on-chain data and seeing who interacts with them and how long they’ve been around to determine if it’s someone you want to interact with as well.Is SharkGang someone you want to engage with regularly?Let&#39;s dig in and find out!<img src="https://academy-public.coinmarketcap.com/optimized-uploads/40dc8f14879a413abf61e7e3b08aa8eb.webp" />In this case, SharkGang has received 24,274 Diamonds from the community and hundreds of users have traded their coin!Because of that, it’s reasonable to think that the community trusts SharkGang enough to give them money.Additionally, you can see how frequently SharkGang posts to determine how active they are on-chain.If someone is constantly engaging day in and day out, it’s likely they the community will trust them more.<img src="https://academy-public.coinmarketcap.com/optimized-uploads/88efd0ead0994df7a2822ed258cd745d.webp" />You can also easily see who the top creators are by engagement on the social leaderboard.<img src="https://academy-public.coinmarketcap.com/optimized-uploads/efecc667b86d479592e2b1f46f855175.webp" />In this case, the post above is from the top 10 most monthly active creators on the platform, sorted by engagements, which means interacting with them could lead to more engagement and more followers.While engagement is great, creators also need to get paid, which is why DeSo has money-native features like diamonds (social tips) weaved into our blockchain.When you click on top creator <a href="https://explorer.deso.com/u/Jhayppy" rel="noopener noreferrer nofollow">Jhayppy,</a> you’ll notice he has received 66,360 diamonds and given out 54,230 and is at nearly a 1:1 ratio, which means he’s generous when it comes to paying other creators.<img src="https://academy-public.coinmarketcap.com/optimized-uploads/6923d23f8d3b4a55b50113082927fdd2.webp" />You can also see that Jhappy has earned a total of 89 $DESO for his on-chain activity.While you have to wait until advertising revenue share payouts on other social networks, payouts on DeSo are immediate and can be easily <a href="https://heroswap.com/" rel="noopener noreferrer nofollow">cashed out</a> as well.What about scams?On DeSo, teams are already forming to detect and prevent scams, and with the new block explorer, it becomes easier than ever before.<a href="https://diamondapp.com/u/desoscams" rel="noopener noreferrer nofollow">https://diamondapp.com/u/desoscams</a>This also paves the way for communities to moderate content at scale, decentralizing power away from the small moderation teams on web2 social media.The Dynamic Open Firehouse of Real-Time DataDeSo is an open firehose of data, and you can track its growth in real-time, unlike other social networks, where you can never see their underlying data outside of what they release to the public.For example, you can see how many total posts, comments, messages, and more are happening on-chain at any given time.As we move to <a href="https://revolution.deso.com/" rel="noopener noreferrer nofollow">Revolution PoS</a>, the finality time will be even greater, at one-second or less, ensuring that data is even more real-time.<img src="https://academy-public.coinmarketcap.com/optimized-uploads/b90d1d178efc49c2abcb505501019aa7.webp" />You can even see who the top <a href="https://explorer.deso.com/stats/coin-holders" rel="noopener noreferrer nofollow">$DESO holders</a> are, the circulating supply, and the total supply at any given time. In this case, you can verify that no single wallet holds more than 5% of the total supply of $DESO.<img src="https://academy-public.coinmarketcap.com/optimized-uploads/e8b43bdf34a340188ff7c044c7c22f5b.webp" />Tracking creator activity, discovering bots &amp; scams, and identifying top $DESO holders are only a few of the use cases that come to mind with the new block explorer.There are several more, such as content moderation, that will spring up as the DeSo blockchain scales.Ready to break free and experience a truly open social network with innovative creator monetization features?Check out the full video walkthrough here:<a href="https://www.youtube.com/watch?v&#61;Zu9eVbEyssE&amp;feature&#61;youtu.be" rel="noopener noreferrer nofollow">https://www.youtube.com/watch?v&#61;Zu9eVbEyssE&amp;feature&#61;youtu.be</a>And try it out here:<a href="https://explorer.deso.com/" rel="noopener noreferrer nofollow">https://explorer.deso.com</a>We will aim to continue to build on top of this foundation with more features, filters, data visualizations and more, so stay tuned!

Introducing DeSo Social Block Explorer

Table of Contents

Decentralized Social

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