<p>Lee Kyu-chang, CEO of South Korean game developer Com2uS’ American branch, stressed the important role of Web3 games in encouraging gamers to embrace blockchain technology during a discussion at the Korea Blockchain Week (KBW) 2023 event held at the Shilla Hotel in Seoul on Tuesday.</p><p>Lee shared various insights on the topic that Com2uS Group has gained through its experience in developing blockchain games. “We view blockchain not as a platform but as a tool,” he said.</p><h2 id="header-0">Nurturing Web3 adoption among gamers</h2><p>In particular, the CEO emphasized the need for Web2 users to transition to Web3. Indeed, Com2uS is aiming to migrate to Web3, although it is still majorly involved in Web2 businesses.</p><p>However, there stands a roadblock to achieving this widespread transition. “Gamers do not understand Web3. What they want is for good games to be released. And if they’re not good, they won’t play them regardless of whether they’re Web2 or Web3,” Lee explained, arguing that fun Web3 games will have gamers naturally learning about Web3.</p><p>Due to these reasons, the conversion rate for gamers is currently quite low. To remedy this, Lee proposed that facilitating the transition for Web2 gamers to Web3 is a more sustainable method than directly targeting only Web3 users. The latter strategy is not ideal due to the fact that there aren’t many Web3 users yet in the first place, and more importantly, existing ones are not typically gamers.</p><h2 id="header-1">Balancing the shift</h2><p>The Com2uS Group has thus chosen to concentrate on Web2 while gradually transitioning to Web3. “We must remember that the transition is slow. We went through a similar process when shifting from PC to mobile gaming,” Lee cautioned.</p><p>“Our company’s mission is to make people want to play games with ownership rights and make them want to own game assets.”</p>

Com2uS USA CEO Highlights Importance of Transition from Web2 to Web3 Gaming

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