Swash

Swash, the world’s first and largest Data Union, is pleased to announce a new integration with the <a href="https://filecoin.io/" rel="noopener noreferrer nofollow">Filecoin</a> network, a decentralised storage network designed to store humanity’s most important information. With this integration, Swash will leverage <a href="https://estuary.tech/" rel="noopener noreferrer nofollow">Estuary</a>, a solution that allows developers to easily upload data to Filecoin, to integrate decentralised storage for preserving Swash users’ web browser activity. With users’ data stored on a decentralised network, this integration will provide users with greater ownership over their personal browsing data.<a href="https://www.networkworld.com/article/3323063/cisco-predicts-nearly-5-zettabytes-of-ip-traffic-per-year-by-2022.html" rel="noopener noreferrer nofollow">Cisco </a>predicts that by 2022, internet protocol (IP) traffic will surpass all prior “internet years” up to 2016 combined. Additionally, as internet traffic is multiplying, there are <a href="https://www.mckinsey.com/business-functions/risk-and-resilience/our-insights/the-consumer-data-opportunity-and-the-privacy-imperative" rel="noopener noreferrer nofollow">two trends developing</a> in parallel. Consumer insights are becoming increasingly sought after–to inform everything from consumer engagement to product development. Yet, consumers are becoming aware of how valuable their data is and deliberate about how and where they share that data.Swash is reimagining data ownership — providing consumers the opportunity to be compensated for data that they generate on the web. The integration with the Filecoin network is an additional step forward to protect and preserve that data by leveraging the power of decentralised storage.<h3 id="improving-data-agency-and-portability-with-ease">Improving data agency and portability with ease</h3>As the Swash app moves towards a quarter of a million members, the project continues to explore new avenues that will empower the entire community, and decentralised storage is a key piece of this puzzle. The Filecoin Community’s shared ethos and robust data storage infrastructure set the stage for a compelling integration.Decentralisation: Filecoin is a peer-to-peer network, where data can be distributed across multiple storage providers around the globe. This means that websites will stay up even if some nodes fail, and most importantly, the availability of information is not dependent on any one server or company.Robustness: Filecoin’s blockchain verifies storage of data, providing cryptographic proofs guarantee that data remains available and unchanged over time, meaning there is redundancy built into the system.Efficiency: By allowing anyone to participate as a storage provider and compete for business, Filecoin network storage is much more cost-effective than traditional storage providers. It costs<a href="https://file.app/" rel="noopener noreferrer nofollow"> only 0.02%</a> of the cost of storing the same data using Amazon S3.As the adoption of Web 3 continues to accelerate, Swash will drive better data ownership by leveraging the power of decentralised storage.<blockquote>“The Filecoin integration marks an important milestone in the evolution of Data Unions in Web 3. The goal is to unlock the new ways for stakeholders to interact with consented data while addressing concerns around centralised data storage and governance. We are excited to be on this journey with the Filecoin community.” — Reza Naeeni, Swash</blockquote>If you’re interested in learning more about the Filecoin ecosystem, you can learn more about <a href="https://filecoin.io/" rel="noopener noreferrer nofollow">Filecoin.io</a> or Fil.org. You can also join the conversation on Slack, <a href="https://github.com/filecoin-project" rel="noopener noreferrer nofollow">Github</a>, <a href="https://www.reddit.com/r/filecoin/" rel="noopener noreferrer nofollow">Reddit</a>, and <a href="https://twitter.com/Filecoin" rel="noopener noreferrer nofollow">Twitter</a>.---About SwashAt Swash, if it’s your data, it’s your income.Swash is an ecosystem of tools and services that enable people, businesses, and developers to unlock the latent value of data by pooling, securely sharing, and monetising its value.<ul><li>People share their data to earn while retaining their privacy.</li><li>Businesses access high-quality, zero-party data in a sustainable and compliant way.</li><li>Developers set up and build systems within a collaborative development framework with ease.</li></ul>As the world’s leading Data Union, Swash is reimagining data ownership by enabling all actors of the data economy to earn, access, build and collaborate in a liquid digital ecosystem for data.Follow Swash on social media:<a href="https://twitter.com/swashapp" rel="noopener noreferrer nofollow">Twitter</a> |<a href="https://t.me/swashapp_group" rel="noopener noreferrer nofollow"> Telegram</a> |<a href="https://www.linkedin.com/company/swashapp" rel="noopener noreferrer nofollow"> LinkedIn</a> |<a href="https://swashapp.io/" rel="noopener noreferrer nofollow"> Website</a> |<a href="https://swashapp.io/newsletter" rel="noopener noreferrer nofollow"> Newsletter</a> | <a href="https://swashapp.io/media" rel="noopener noreferrer nofollow">Media</a> ---About Filecoin FoundationThe Filecoin Foundation (FF) is an independent organization that facilitates governance of the Filecoin network, funds critical development projects, supports the growth of the Filecoin ecosystem, and advocates for Filecoin and the decentralised web, in order to preserve humanity’s most important information. FF does this by coordinating and supporting the creation and improvement of open-source software and open protocols for decentralised data storage and retrieval networks.Follow Filecoin on social media:Twitter | Telegram | <a href="https://www.reddit.com/r/filecoin/" rel="noopener noreferrer nofollow">Reddit</a> | <a href="https://www.linkedin.com/company/filecoin-foundation/" rel="noopener noreferrer nofollow">LinkedIn</a> | <a href="https://filecoin.io/" rel="noopener noreferrer nofollow">Website</a> | <a href="https://filecoin.io/blog/#posts" rel="noopener noreferrer nofollow">Blog</a> | <a href="https://filecoin.io/filecoin.pdf" rel="noopener noreferrer nofollow">White paper</a>

Swash Announces Integration of Filecoin Decentralised Storage Network to Preserve and Protect Consumer Data

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