Apple is reportedly exploring a significant investment in OpenAI, the company behind ChatGPT, as part of a broader funding round estimated to exceed $100 billion.
Apple is reportedly exploring a significant investment in OpenAI, the company behind ChatGPT, as part of a broader funding round estimated to exceed $100 billion.
Thrive Capital is leading this multibillion-dollar initiative, according to reports from the Wall Street Journal. Specific details about the amount Apple might contribute remain unclear.
This potential investment reflects Apple’s strategy to bolster its artificial intelligence capabilities.
Earlier this year, the company announced plans to integrate ChatGPT into Siri, its digital assistant, with the upcoming iOS 18 update. Users will have access to these generative AI features at no additional cost.
Apple's interest in OpenAI marks a shift in its investment approach, as the company has historically been selective about funding startups. Traditionally, Apple has prioritized manufacturing partnerships to secure essential components for its products.
However, the rapid evolution of AI has prompted the company to reconsider its investment strategy.
In conjunction with these discussions, Apple is preparing for an upcoming event where it is expected to introduce its next-generation iPhones. The release is anticipated to showcase new AI tools, further emphasizing Apple’s commitment to innovation in the artificial intelligence space.
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