<p>These days, more and more people are moving around the world for business or remote work. This brings an opportunity to find new clients or jobs,  and opens horizons for development and expansion of companies. At the same time, in the post-pandemic and crisis era, some companies are rethinking their strategies. There’s a tendency to turn attention to <a href="https://talentbankai.com/" rel="noopener noreferrer nofollow">remote work</a>, which changes the approach to business and requires new skills and knowledge.</p><p>Yuriy Golikov, founder of web development company <a href="https://devbrother.com/" rel="noopener noreferrer nofollow">Devbrother</a>, describes this phenomenon. He claims that in a world where business is getting international, organizing team work in different time zones becomes a key success factor. A suitable time zone management strategy can have a significant impact. It changes productivity, efficiency and even employee satisfaction. Let&#39;s take a look at a few useful strategies from Yuri Golikov. They will help international businesses work in different time zones with ease:</p><h3 id="1-understanding-global-geography">1. Understanding global geography</h3><p>The first step to time zone management is to understand where your employees and customers are located. Make a list of the countries and cities where your employees work and where your customers are. This will help you identify the major time zones you have to deal with. You get to better understand your customer and build your team. This way, you will be able to understand the mentality, laws and lifestyle of the client.</p><h3 id="2-formation-of-work-cells">2. Formation of work cells</h3><p>Identify the key time zones your employees are in. Create work cells according to these zones. Make sure that different specialists and functional roles are represented in each cell. For example, to work with customers from North America, you might form a cell of employees from the US and Canada.</p><h3 id="3-ensure-time-zone-overlap">3. Ensure time zone overlap</h3><p>Plan overlapping time zones to allow communication and collaboration between different work cells. Identify times when all team members can be online at the same time. They might hold important meetings, discuss strategies, and solve problems.</p><h3 id="4-employee-support">4. Employee support</h3><p>Provide your employees with everything they need to work from home. Include technical equipment and comfy working conditions. To adapt, companies should work on communications. They must support their remote employees. It is important to organize online meetings. Also, plan team building activities to maintain team spirit. Encourage collaboration and exchange of ideas between <a href="https://devbrother.com/about" rel="noopener noreferrer nofollow">team members</a>, create conditions for team building and virtual meetings.</p><h3 id="5-organize-communication">5. Organize communication</h3><p>Enable employee communication through video calls, chats and emails. Regular online meetings and feedback help keep them connected and motivated.</p><h3 id="6-utilize-technology">6. Utilize technology</h3><p>Use special programs and applications for project, task and time management. This helps organize workflow and increase productivity.</p><h3 id="7-trust-and-responsibility">7. Trust and responsibility</h3><p>Maintain trust in employees and delegate authority. Give them the freedom to make decisions.</p><h3 id="8-flexibility-and-adaptation">8. Flexibility and adaptation</h3><p>Be prepared to change and adapt your timezone strategy. Meet the changing conditions and needs of your team. Flexibility is a key success factor in international business.</p><h2 id="header-0"><strong>Advantages and disadvantages of running a business from another country</strong></h2><p></p><img src="https://academy-public.coinmarketcap.com/srd-optimized-uploads/6948a0cb649845c5814e1376a1007547.png" /><p></p><h2 id="header-1"><strong>Steps Devbrother take to support and maintain remote employees</strong></h2><p>Devbrother implements a number of practices to support and maintain its remote employees. Here are some of them:</p><ol><li>Local meetings and events: Organization of regular local meetings and team building events. They strengthen relationships and team spirit.</li><li>Personal support: Assigning local HR managers to support employees. They resolve issues and organize events.</li><li>Providing comfortable working conditions: Providing necessary equipment and infrastructure for remote employees to work.</li><li>Professional development: Organization of on-site <a href="https://devbrother.com/career" rel="noopener noreferrer nofollow">training and coaching</a> events. They improve the professional skills of employees.</li><li>Regular feedback: Organization of a system of regular feedback with remote employees. It identifies and resolves emerging problems and issues.</li></ol><h2 id="header-2"><strong>Conclusion</strong></h2><p>Devbrother actively implements practices to support and accompany remote employees. These efforts allow the company to operate successfully in an international context. We create favorable conditions for the professional growth and development of its employees.</p>

Time Zone Strategy for International Business by Yuriy Golikov

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