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 Cover image via <a href="https://u.today/" rel="noopener noreferrer nofollow">U.Today</a>
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Twitter founder Jack Dorsey was <a href="https://twitter.com/Scaramucci/status/1756862889846088191" rel="noopener noreferrer nofollow">spotted</a> donning a "Satoshi" shirt, a nod to Bitcoin's pseudonymous creator, while seated alongside celebrities Jay-Z and Beyoncé.&nbsp;
The moment, which was captured and shared widely on X (formerly Twitter), brought the world of cryptocurrency into the limelight during one of the year's most-watched sports events.
<blockquote>
 .<a href="https://twitter.com/jack?ref_src=twsrc%5Etfw" rel="noopener noreferrer nofollow">@jack</a> brought <a href="https://twitter.com/hashtag/Bitcoin?src=hash&amp;ref_src=twsrc%5Etfw" rel="noopener noreferrer nofollow">#Bitcoin</a> the Super Bowl broadcast. <a href="https://t.co/cKmMGjR7Im" rel="noopener noreferrer nofollow">pic.twitter.com/cKmMGjR7Im</a>— Anthony Scaramucci (@Scaramucci) <a href="https://twitter.com/Scaramucci/status/1756862889846088191?ref_src=twsrc%5Etfw" rel="noopener noreferrer nofollow">February 12, 2024</a>
</blockquote>
<h2 id="a-victory-to-remember">A victory to remember</h2>
The Super Bowl 2024 not only celebrated the Kansas City Chiefs' nail-biting victory over the San Francisco 49ers but also marked a personal win for Travis Kelce and his girlfriend, pop superstar <a href="https://u.today/taylor-swifts-100-million-ftx-trouble-exposed" rel="noopener noreferrer nofollow">Taylor Swift</a>.
The Chiefs secured their third title, defeating the San Francisco 49ers in an overtime thriller with a final score of 25-22.
The couple's public display of affection after the Chiefs' triumphant defense of their NFL title became a focal point of the event.&nbsp;
She recently won Album of the Year at the Grammys, setting a record for the category, and announced her next album, "The Tortured Poets Department," due April 19.
<h2 id="the-absence-of-crypto-ads">The absence of crypto ads&nbsp;</h2>
Despite the spotlight on Dorsey's Bitcoin-themed attire, the 2024 Super Bowl marked another year without direct cryptocurrency advertising.&nbsp;
Major players in the digital asset space, including exchanges and ETF issuers, chose to sideline themselves from the event's advertising frenzy.&nbsp;
Following the collapse of FTX and multiple legal hurdles, the industry is now focused on education, regulatory navigation, and global outreach rather than splurging on high-profile marketing spots.

“Satoshi” Spotted at Super Bowl

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