Here at CoinMarketCap, we have a great many friends and contacts in the crypto world. Some of them want to write for us and sometimes we beg them to write for us. However, because of the work they do, or the positions that they hold, or contracts that they have signed, they can't all actually write for us.
So, when there is a situation where a person has something compelling to say but is unable to use their own name — for whatever reason — we use this profile. It means that the writer of the content is usually an expert in the area they are writing about, they just can't own up to it.
