Adshares

## What is Adshares Protocol (ADS)
Adshares is a decentralized advertising Web3 protocol designed to provide blockchain-based ad software to the ad tech industry. Adshares is a self-contained ecosystem with interconnected components, the main ones being the blockchain and the protocol. Here, the blockchain is responsible for the transmission of payment transactions, while the protocol stands for transmission of advertising information that operates based on the blockchain. The protocol enables advertisers to manage all their digital advertising from one place - and helps creators and publishers to monetize their space in Metaverse, blockchain games, NFT exhibitions, websites and any advertising space in the world.

The mission of Adshares is to become the global web3 advertising standard. Available to any media, websites, metaverses, games, social media, VR/AR, and mobile apps.

Adshares is creating infrastructure for decentralized advertising and providing the software to marketers, advertisers, agencies, media companies and the ad tech in general. 
The monetization is possible by joining the publisher network and making one’s space available as ad placements.

The implementation of our blockchain and software tools are highly scalable for the entire advertising market and may function as the default marketing planning solution for any companies, metaverses, and P2E blockchain games.

This is what Adshares does for the market:

* Provides decentralized Web3 ad networks and software
* Simplifies blockchain adoption by the ad tech industry
* Brings transparency to advertising buying and value chain
* Helps agencies manage their digital advertising assets
* Digital space monetization across Web2 and Web3
* Advertising transactions without intermediaries
* Enables placing ads in web3 apps and the Metaverse
* Enables publishers to be paid directly and immediately


To date, the Adshares ad network has served more than 2 thousand advertisers and hundreds of publishers (the owners of websites). Protocol is already implemented and displays ads in virtual worlds like Decentraland and CryptoVoxels. More metaverses are either signed or coming. 


The company has created a complete “sandbox ecosystem” - from the blockchain level, through software to prototype ad servers. The SDK (to be introduced in Q4 2022) will enable projects and companies to use the Software in their marketing needs - e.g. building their own Ad server.


### What Makes ADS a Metaverse-ready Utilitarian Coin?
ADS coin serves as the digital advertising settlement for high-volume ad transactions across Web2, Metaverse and DOOH. All ad settlements that run in our ecosystem are made by ADS coin. It creates the direct payment deals between publisher and advertiser without intermediaries. The presented system increases the profit for publishers, and saves the funds of advertisers accordingly. 


The Adshares blockchain is based on dPoS consensus - making it lighter, faster and greener than PoW chains.. Proprietary blockchain has enough capacity to handle the transactions from the entire programmatic advertising market - 1,400,000+ transactions per second. The coins are deflationary due to the native burning. One of the perks for the Adshares community is the staking system, that is working in the following way: ADS native holders receive ADS coins on their wallet from the part of the fees of each ad transaction made between publishers and advertisers on Adshares protocol. 

The practical value of ADS is the transparency of the ad-buying value chain. ADS facilitates metaverse and blockchain game landowners to generate income by providing ad space for display ads.
The future utility of ADS coin for holders is the opportunity to vote on proposals and decisions of the platform development, as Adshares plans to implement a DAO in Q4 2022.

ADS is aiming to become the main payment tool in all advertising transactions across the world.

### Where Can You Buy the Adshares (ADS)
ADS is a cross chain token with available bridges from the native chain to ERC-20, BSC, and Polygon blockchains (https://adshares.net/token).

Today, ADS is available on major DEX exchanges like Uniswap, PancakeSwap, Quickswap as well as CEX - BitMart and Changelly. As stated in the roadmap - there will be another large exchange listing in 2022.

Trust Wallet

MetaMask

Binance Chain Wallet

Ethereum

Shiba Inu

Chainlink

UNUS SED LEO

Uniswap

Voyager Token

Dogechain

DMAIL Network

UBXS Token

Gamium

Ferrum Network

Thrupenny

Bubblefong

SpookySwap

DORK LORD

Digital Asset Rights Token

QANplatform

Origin Ether

Inscribe

Ultra is a publishing platform and ecosystem for video games and video game content. Ultra’s mission is to do away with the current monopoly held by publishing platforms like Steam and provide new opportunities to game developers, players, and influencers. Ultra promises a solution that is more equitable to players and developers alike. Players can benefit from immediately playable games, earn UOS by using the platform, and access platform-exclusive games. At the same time, developers benefit from access to more effective marketing tools and the potential for 20% higher sales revenue.

Besides content and game publishing, Ultra offers a demand-side and service-side platform for advertisers, the opportunity for players to resell their used games, and a platform-exclusive app.

Ultra

Decentral Games

Vulcan Forged is a blockchain game studio and NFT marketplace. They are the makers of VulcanVerse.

PYR  is the native utility token that is used for:

Fees for marketplace settlement

Staking in VulcanVerse land and other assets

Upgrading and sustaining game asset levels

Play-to-earn rewards

Access to our game developers and NFT dapp incubation program

Vulcan Forged Platforms and games include:

*VulcanVerse, a Grece-Roman fantasy metaverse made up of 10,000 plots of land

Anvil, a crypto-less and gas-free NFT engine for easy game and dApp onboarding

Vulcan Market, a gas free NFT marketplace for all Vulcan Forged games

Berserk, an NFT online TGG

Frenzy, a create-your-own tournament platform with PYR as it’s reward token.

Vulcan Forged (PYR)

Wilder World

Verasity is an open-ledger ecosystem designed to fight advertising fraud, provide open access to infrastructure for publishers and advertisers, and reward users for watching video content. Verasity also provides payment solutions and a rewarding staking ecosystem with 15% yields guaranteed through to April 2024.

Powered by a mix of artificial intelligence (AI), machine learning (ML), and cutting-edge blockchain technologies, Verasity is building the most powerful advertising ecosystem in the world through VeraViews; developing an open-access payments platform through VeraWallet, the VeraCard, and VeraPay; and enhancing the attention economy through its patented Rewarded Video module.

Verasity

Seedify.fund(SFUND) Seedify is a blockchain gaming-focused incubator and launchpad that empowers innovators and project developers through access to funding, community and partnership building, and a full support system to help drive the future of gaming and blockchain. Its ecosystem also includes an NFT launchpad for gaming and metaverse assets, along with the industry's first gaming-and-metaverse-asset-centric NFT marketplace, Seedify NFT Space.

Featuring an IGO launchpad with a tiered allocation mechanism, Seedify enables $SFUND holders to stake their tokens and earn staking rewards while gaining access to quality, procured blockchain gaming projects through private sales and initial game offerings. The launchpad's tier system consists of nine tiers. Tier 1 uses a lottery-based allocation process, while tier 2 to 9 participants enjoy guaranteed allocation.

Along with IGOs, stakers can also participate in initial NFT offerings (INOs) and initial metaverse offerings (IMOs) on Seedify's NFT Launchpad. Additionally, staking $SFUND, gives holders the opportunity to receive tokens from the projects that have been selected and supported by Seedify's incubation program.

Committed to bringing the opportunities offered through blockchain gaming and the play-to-earn model to billions around the globe, the Seedify team has established key relationships with numerous VCs and industry peers, to build an extensive support network for blockchain gaming and metaverse startups.

Interested game industry innovators submit their project proposal to the Seedify

Seedify acts as a launching pad for blockchain games and the disruptive play-to-earn gaming model. The gaming industry is gradually entering a new era — previously gamers may spend large sums of money on in-game items with no direct monetary benefits. However, they are now able to make money by earning in-game item non-fungible tokens (NFTs) and tokens, which is facilitated by the play-to-earn revolution.

Blockchain technology has not only opened up more opportunities for gamers and game developers, but it has also offered additional forms of benefits like transparency, ownership, incentive models and digital ownership through NFTs.

The team behind the Seedify project are pursuing a global goal: to acquaint gamers with the blockchain and increase the rate of technology adoption, attract a huge number of users, create more jobs and financial benefits.

Seedify.fund

Gods Unchained is a free-to-play tactical card game that gives players true ownership of their in-game items. Led by the former game director of Magic The Gathering: Arena, the game focuses on competitive play, which means players must strategically outsmart their opponents by building decks that are able to combat a wide variety of tactics. In Gods Unchained players completely own their digital items, giving them the freedom to trade, sell and use their cards any way they like – just like owning real, tangible cards.

GODS is an ERC-20 token used as premium currency within the GU ecosystem. The tokens will be used to:

Create an NFT.

Used within the marketplace and for in-game purchases.

Distributed as a reward to players.

To learn more about this project, check out our deep dive of Gods Unchained.

Gods Unchained

Illuvium is an open-world fantasy battle game built on the Ethereum blockchain. Often touted as the first AAA game on Ethereum, Illuvium looks to provide a source of entertainment to both casual gamers and hardcore DeFi fans through a range of collecting and trading features.

To learn more about this project, check out our deep dive of Illuvium.

The world of Illuvium is inhabited by creatures known as Illuvials, who can be captured by players that best them in battle and nurse them back to health. From then on, they become a loyal part of the player’s collection and can be used when battling other adventurers as part of Illuvium’s auto battler gameplay.

The game is a fusion between an open-world exploration game and a PVP battle game. Players can spend their time exploring the expanses of the game world or building up their team of powerful beasts.

Illuvium has been in development since 2020, and is being built by a worldwide team of more than 40 individuals, including the co-founders; serial entrepreneur and early cryptocurrency adopter Kieran Warwick, and experienced game designer Aaron Warwick, who are brothers. (And who are coincidentally also the brothers of Kain Warwick, the co-founder of DeFi platform Synthetix).

The ILV token has a number of uses within the Illuvium ecosystem. It’s the main token used to reward players for their in-game achievements, entitles players to their share of the Illuvium Vault and is used for participating in the governance of the game via the Illuvium decentralized autonomous organization (DAO).

Illuvium

SuperVerse

Mines of Dalarnia (DAR) is an action-adventure game with a blockchain real-estate market. MoD is based on a simple and simultaneously captivating gameplay, where users can mine and combine in-game items, then utilize them to upgrade their characters (skills and equipment), thereby increasing their rank in the game. Players can go in search of rare artifacts / relics / minerals, complete quests, team up with other players to defeat monsters and unlock rewards.

Mines of Dalarnia

Nakamoto Games

While the concept behind Merit Circle is not entirely new, the project itself is a leading DAO with the goal to maximize value accrual across different games in the metaverse. Its platform is at the intersection of capital, expertise and players — representing investors, platform and managers — and of course,  gamers.

The returns that the project has the potential to make will be able to translate into potentially life-changing income for some of the gamers engaging with it. The players have recognized the value of the project and the scholarship program that was created for them, and there are already over 500 scholars currently playing Axie Infinity.

There are already significant revenues that are flowing into the Circle of Merit, which benefits the DAO itself, as well as players and liquidity providers. More are expected to come, especially since Merit Circle DAO will now start focusing on other opportunities in the metaverse through new games.

Furthermore, Merit Circle boasts an impressive list of partners, including DeFiance Capital, Spartan Group, Yield Guild Games and more. These and others are all industry-leading names, who have praised Merit Circle for building a scalable operational process that can effectively grow, onboard, and sustain new members. In fact, DeFiance Capital’s Arthur said that DeFiance believes that “Merit Circle will be among the top guilds that will be kingmakers in this land.”

All of the partners, plus a number of angel investors, supported the company during its seed round, helping it raise $4.5 million

Merit Circle

RFOX

Router Protocol

Enjin Coin is a project of Enjin, a company that provides an ecosystem of interconnected, blockchain-based gaming products. Enjin's flagship offering is the Enjin Network, a social gaming platform through which users can create websites and clans, chat, and host virtual item stores.

Enjin allows game developers to tokenize in-game items on the Ethereum blockchain. It uses Enjin Coin, an ERC-20 token, to back the digital assets issued using its platform, meaning that items can be bought, sold and traded with real-world value.

Enjin Coin was first announced in July 2017, and it launched on the Ethereum mainnet in June 2018.

Enjin Coin (ENJ) is a digital store of value used to back the value of blockchain assets like non-fungible tokens (NFTs).
Every asset minted with the Enjin Platform contains ENJ, a minting resource which is locked inside NFTs and removed from circulation. Minting blockchain assets with ENJ provides a variety of benefits to creators and users:

Infuses them with a reserve value

Ensures their transparency and scarcity

Gives them instant liquidity

Provides utility in games and apps

Anti-inflationary

Enjin's "melting" functionality allows users to destroy their blockchain assets at any time to retrieve the ENJ value from within.

The Enjin blockchain ecosystem aims to offer software products that make it easy for everyone to develop, trade, monetize, and market with blockchain.

Founded in 2009, Enjin has roots in the gaming industry, with the company’s first product, a gaming community platform called the Enjin Network, growing to 20 million users over the course of a decade.

In 2017 following an ICO, Enjin established itself as a leading blockchain ecosystem developer, building a suite of software products that enable anyone to easily mint, manage, trade, distribute, and integrate blockchain assets.

Enjin’s co-founder Witek Radomski wrote the code for one of the first ever non-fungible tokens (NFTs) and is also the co-author of the ERC-1155 Ethereum token standard.

Built on top of an on-chain infrastructure, the Enjin ecosystem enables game developers and businesses of all sizes to use tokenized digital assets as part of their acquisition, retention, engagement, and monetization strategies. The Enjin ecosystem is fueled by Enjin Coin (ENJ), a cryptocurrency used to back the value of blockchain assets.

Enjin Coin

Energy Web Token (EWT) is the operational token behind the Energy Web Chain, a blockchain-based virtual machine designed to support and further application development for the energy sector.

Energy Web Chain was launched in June 2019. The Energy Web Foundation is the non-profit enterprise behind the project. EWT aims to bring diversity to the energy sector by allowing developers to create decentralized applications (DApps). The virtual machine has the potential to benefit actors from all areas of energetics, including grid operators, software developers, and vendors.

Energy Web Token

Aurory is a next-generation studio building a universe of interoperable web3 games. Two original IP’s were born from this universe, which are actively shaping the future of the Aurory player experience.

The first of these two IP’s are Aurorians. A collection of 10,000 anime style NFT characters that double as both a PFP, as well as a playable avatar with various in-game perks.

The second are Nefties. These magical creatures have been designed as non-fungible tokens NFTs with a unique set of stats that influence their performance in-game. They serve as companions on each player’s journey, and can be hatched, traded, collected, and used in battles.

Aurory currently hosts two playable games (both in alpha) which continue to evolve in a live-ops development format:

Seekers of Tokane: A JRPG, where players embark on a dangerous rogue-like adventure through the world of Tokane, collecting and battling fierce Nefties in epic turn-based combat.

Aurory Tactics: A PvP timeline-based battling game where players must learn how to best use their Neftie creature's abilities, competing against opponents to rise to the top of the leaderboard for rewards and glory.

The project proudly boasts one of the most experienced executive and development suites in blockchain gaming, with dozens of talents from established gaming studios, such as Ubisoft, Electronic Arts, Rovio, Warner Bros, and more.

Aurory

Moonriver is an Ethereum-compatible, smart-contract parachain on Kusama. It is intended to be a companion network to Moonbeam, where it will provide a permanently incentivized canary network. New code will ship to Moonriver first, where it can be tested and verified under real economic conditions. Once proven, the same code will ship to Moonbeam on Polkadot.

It does this by providing a full EVM implementation, a Web3-compatible API, and bridges that connect Moonriver to existing Ethereum networks.

This allows developers to deploy existing Solidity smart contracts and DApp frontends to Moonriver with minimal changes.

Moonriver

Efinity is a cross-chain NFT platform developed by Enjin and built on Polkadot. Efinity was created as the next generation blockchain for digital assets with the aim of adapting to the challenges of the world of non-fungible tokens (NFTs), according to the project.

The main specialization of the Efinity project is the NFT space. With the protocol, traders and gamers can create, distribute, transfer, sell and buy NFTs. Efinity aims to remove barriers to entry into the NFT space/decentralized gaming, and to simplify user experience and digital asset governance.

Efinity Token powers the entire Efinity ecosystem, EFI aims to prioritize the generation, transfer and purchase of tokens using an inter-chain infrastructure of protocols resulting in lower transaction fees. As for incentives, rewards on PoW blockchains with NFT functionality go to miners who create/trade tokens, thereby forming a community.

One of the long-term goals of Efinity is to become a hub for both fungible and non-fungible tokens, accepting tokens from any other chain, facilitating the pricing and exchange of NFTs, increasing transaction volume, and creating network effects.

In December 2021, the project won the Polkadot parachain auction, and in March 2022, Enjin launched their flagship parachain Efinity on the Polkadot Relay Chain — a blockchain platform that provides a decentralized parachain network where people havecontrol over their data and identity.