Coinbase announced an interactive film series titled "The Degen Trilogy" that will feature the Bored Ape Yacht Club NFTs as leads.
If you have been dreaming of your big break in Hollywood, Coinbase may just have given you another chance.
The exchange put its own spin on a popular crypto slang term by announcing its cooperation with BAYC and ApeCoin for an interactive three-part film series. The so-called "Degen Trilogy" promises to "build a new world" and "discover who you really are."
Bored Ape NFT holders will be able to submit their ape for casting, while Mutant Ape holders have to wait until part two of the series to get a chance for their apes to feature.
Ape holders will be able to get $10,000 worth of ApeCoin or Bitcoin as compensation deposited into their Coinbase account. If the ape changes owners, its "movie-starring license" changes hands, too, but not the remuneration. The film's premiere will be at NFT.NYC in June 2022.
William Swann, Coinbase's culture marketing director who was hired from traditional entertainment to head the exchange's media arm, said:
"You can think of this as a love letter to the NFT tech that has provided so much creative liberation for artists.
We really look to [Bored Apes] as sort of our North Star in the NFT space. They've created such a massive and engaging community."
According to Swann, Yuga Labs, the company behind the Bored Ape Yacht Club, will not be involved with the production, but will have a say on the film's approval. Yuga Labs CEO Nicole Muniz said she was excited to see how the "breakthrough project" shapes the future of Web3 for all communities.
The Degen Trilogy's plot will reportedly be set in a chaotic Midtown Manhattan that sees digital goods and services outpacing all other indicators for the first time as a measure of value in the market. The prologue further explains:
"As the old system crumbles, whole new realms spring forth from the ashes. [...] Enter the Degens. A new class of social adept, versed in the constantly re-invented tools of an ever accelerating economy."
Cynics may say that in the face of accelerating inflation, the movie could just as well take place in the near future…but that will probably be for viewers to judge. Either way, it marks another impressive milestone of the Bored Apes' push into mainstream culture following the recent launch of ApeCoin.
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