Mastercard seeks to expand its crypto payment card program with new partners and increase trust with Mastercard Crypto Credential.
Mastercard’s head of crypto and blockchain, Raj Dhamodharan, said:
“We have dozens of partners around the world who offer crypto card programs, and they continue to expand. Providing access to crypto safely is also part of our value proposition, and we’re continuing to do that.”
Mastercard’s solution to solving trust problems in crypto
Overall, this is an important development, as the banks have become quite wary of crypto clients. In 2022, multiple major crypto firms collapsed, the biggest of which was the crypto exchange FTX.
Simultaneously, US regulators are actively cracking down on different crypto companies. Some of the biggest cases involved the US CFTC suing Binance in March, calling it an “illegal” exchange and its compliance program a “sham.”
This is why the card issuer has decided to launch Mastercard Crypto Credential, which will establish common standards and an infrastructure to help attest trusted interactions between blockchain-using businesses and consumers.
According to the company’s announcement, Mastercard Crypto Credential can unlock several use cases. The firm noted that consumer and business verification tends to vary widely based on compliance requirements, market, and other aspects.
Mastercard Crypto Credential will help ensure that entities interested in interacting across Web3 environments meet defined standards for the activity they wish to pursue.
Dhamodharan said recently that Mastercard is “really quite enthusiastic” about blockchain technology and that the company expects more and more regulated money to come to it.
A Mastercard-powered crypto card for Europe and the UK
With this card, consumers can avoid dealing with middlemen and off-ramp providers to pay for goods and services with their crypto holdings. The idea was to start with a core group of cryptocurrencies, such as Bitcoin, Ethereum, XRP, Tether, and USD Coin. In time, this list will be expanded.
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